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GE Healthcare Developed a Portable, Inexpensive Ultrasound Device for the Emerging

Question 32

Multiple Choice

GE Healthcare developed a portable, inexpensive ultrasound device for the emerging Chinese market. It expects to sell the device in the United States at a price cheap enough for every physician, paramedic, and emergency room nurse to purchase. This is an example of


A) total wage costs and indirect costs.
B) risk reduction.
C) reverse innovation.
D) optimization of value-chain activity locations.

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