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    Strategic Management Study Set 1
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    Exam 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages
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    A Firm Can Attain an Overall Cost Leadership Position by Purchasing
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A Firm Can Attain an Overall Cost Leadership Position by Purchasing

Question 100

Question 100

True/False

A firm can attain an overall cost leadership position by purchasing media in large blocks and maximizing sales force utilization through territory management.

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