Multiple Choice
_____ is a type of advertising execution style that involves creating a central character who can deliver the advertising message and with whom the product or service can be identified.
A) Demonstration
B) Testimonial
C) Personality symbol
D) Slice-of-life
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q27: Which of the following is NOT a
Q28: A recent trend among major advertisers is
Q29: A series of drawings used to present
Q30: An advertising execution technique that is particularly
Q31: A marketer may NOT want to use
Q33: There are more creative tactics recommendations for
Q34: _ is an advertising execution technique whereby
Q35: An advertising execution technique that relies on
Q36: An ad for Lipton tea states that
Q37: Which of the following is an example