Multiple Choice
Which of the following is true about the usefulness of street-level posters?
A) Large amounts of text and pictures of people enhance product recognition.
B) Short headlines, longer body text and a product shot enhance the creative appeal.
C) Specifying a brand name in the headline enhances message appeal.
D) The use of humour accelerates brand recognition.
Correct Answer:
Verified
Correct Answer:
Verified
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