Solved

_____ Describes a Situation Where a Primary Subscriber or Purchaser

Question 68

Multiple Choice

_____ describes a situation where a primary subscriber or purchaser of a magazine gives it to another person to read or where a magazine is read in public places.


A) Primary readership
B) Guaranteed readership
C) Pass-along readership
D) Total readership

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q63: A company hired a celebrity to be

Q64: The fact that most magazines are published

Q65: Because of the medium's ability to turn

Q66: One of the primary advantages of using

Q67: Linn's Stamp News is a newspaper written

Q69: An advertiser might use an island ad

Q70: New Balance's marketing research has shown that

Q71: Traditionally,newspaper advertising space has been sold by

Q72: _ are the most specialized of all

Q73: Canadian Living and Chatelaine are magazines that