Multiple Choice
Which of the following is a limitation of outdoor as a media choice?
A) Geographic coverage
B) Cost efficiency
C) Media image
D) Frequency
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q57: The estimated number of people who read
Q58: As a result of economies of scale,smaller
Q59: When executives determine the budget amounts to
Q60: In the marginal analysis approach to media
Q61: The situation in which media coverage exceeds
Q63: Which strategy would be most likely to
Q64: _ is the measure of the number
Q65: _ is the number of times a
Q66: According to the S-shaped response curve,:<br>A) the
Q67: When advertising scheduling involves constant advertising with