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    Advertising and Promotion
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    Exam 1: Integrated Marketing Communications
  5. Question
    Which the Following Is NOT an Advantage Inherent in the Use
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Which the Following Is NOT an Advantage Inherent in the Use

Question 69

Question 69

Multiple Choice

Which the following is NOT an advantage inherent in the use of advertising?


A) Ability to control the message
B) Low cost per contact
C) Ability to create brand images and symbolism
D) Immediate feedback

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