The Case Study in the Chapter Uses World Motors Corporation

Essay

The case study in the chapter uses World Motors Corporation (WM).This company,headquartered in Atlanta,is faced with two major regulatory thrusts.One,emission standards,places WM at a competitive disadvantage as its major competitor has an efficient patented emission control device.The second,miles-per-gallon standards,finds WM in the same position as its competitors.Where would WM put its lobbying effort,assuming that conservation groups are currently lobbying strongly for higher emission standards?