The First Step in the Classic Manual Preproduction Process for a Print

Multiple Choice

The first step in the classic manual preproduction process for a print ad begins when:

A) an advertising budget is established.
B) roughs or comprehensive layouts are submitted to the production department.
C) storyboards are shown to the advertiser for approval.
D) the ad concept is approved.
E) the product's feature,benefits,and advantages are determined.