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    Exam 15: Entry Strategy and Strategic Alliances
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    An Arrangement Whereby a Firm Grants the Right of Intangible
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An Arrangement Whereby a Firm Grants the Right of Intangible

Question 103

Question 103

Multiple Choice

An arrangement whereby a firm grants the right of intangible property to another entity for a specified time period in exchange for royalties is a(n) _____ agreement.


A) turnkey
B) licensing
C) greenfield
D) acquisition

Correct Answer:

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