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    International Business Study Set 1
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    Exam 13: The Strategy of International Business
  5. Question
    A(n) _____ Strategy Makes Most Sense When Demands for Local
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A(n) _____ Strategy Makes Most Sense When Demands for Local

Question 14

Question 14

Multiple Choice

A(n) _____ strategy makes most sense when demands for local responsiveness are high, but cost pressures are moderate or low.


A) global standardization
B) transnational
C) international
D) localization

Correct Answer:

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