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The Overall Attractiveness of a Country as a Potential Market

Question 96

Multiple Choice

The overall attractiveness of a country as a potential market or investment site for an international business depends on


A) if the country has a high gross national income.
B) balancing the benefits, costs, and risks associated with doing business in that country.
C) whether the company can be the first mover in the market.
D) whether the government can be greased.

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