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    Exam 4: Global Management: Managing Across Borders
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    Franchising Is a Form of Licensing in Which a Company
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Franchising Is a Form of Licensing in Which a Company

Question 132

Question 132

True/False

Franchising is a form of licensing in which a company allows a foreign company to pay it a fee and a share of the profit in return for using the first company's brand name and a package of materials and services.

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