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In the Soft Drink Industry,Coca Cola,Pepsi,and Dr Pepper Snapple Group

Question 110

Multiple Choice

In the soft drink industry,Coca Cola,Pepsi,and Dr Pepper Snapple Group would be categorized under which of the following forces in Porter's model?


A) Rivalry among existing rivals
B) Buyer power
C) Supplier power
D) Competition from new entrants

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