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    Business Research Methods Study Set 2
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    Exam 21: Presenting Insights and Findings: Oral Presentations
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    Our Perception of a Presenter's Character Affects How Believable or Convincing
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Our Perception of a Presenter's Character Affects How Believable or Convincing

Question 35

Question 35

Multiple Choice

Our perception of a presenter's character affects how believable or convincing we find that person.The projection of credibility via personal character is called:


A) logos
B) pathos
C) epideictic
D) ethos
E) enthymeme

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