Multiple Choice
Every time a Netflix customer returns a DVD,Netflix asks the customer to evaluate the DVD on a scale of one to five.A five means that the customer thoroughly enjoyed the DVD while a one means that the customer hated the DVD.Netflix is using a(n) _____ question to learn customer preferences.
A) administrative
B) checklist
C) ranking
D) rating
E) semantic differential
Correct Answer:
Verified
Correct Answer:
Verified
Q8: There are several possible issues that may
Q11: In mail and in web-based surveys,which form
Q16: When target questions present the participants with
Q26: The issue of frame of reference in
Q29: The issue of biased wording in the
Q31: A measurement question where the participant chooses
Q44: A question that asks "What sources of
Q46: What type of questions identifies the participant,interviewer,interview
Q48: Which form of order bias occurs when
Q50: In which of the following situations should