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    Business Research Methods Study Set 1
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    Exam 12: Measurement Scales
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    A Scale That Uses the Response Options "Very Bad,bad,average,good,very Good
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A Scale That Uses the Response Options "Very Bad,bad,average,good,very Good

Question 39

Question 39

Multiple Choice

A scale that uses the response options "very bad,bad,average,good,very good" is a(n) _____ rating scale.


A) unidimensional
B) multidimensional
C) balanced
D) unbalanced
E) valid

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