During a Meeting,senior Executives of a Consumer Products Company Tackled

Multiple Choice

During a meeting,senior executives of a consumer products company tackled the problem that they were late in detecting several consumer trends,such as the trend towards using see-through plastics in kitchenware.While trying to determine the source of this problem,one executive said: "The main problem here is that we need to find a better industrial design firm to design our products." Which of the following best describes the decision-making problem that this executive is exhibiting?

A) The executive is engaging in escalation of commitment.
B) The executive is being too creative.
C) The executive is acting as a devil's advocate when the situation calls for consensus.
D) The executive is engaging in groupthink.
E) The executive is defining the problem in terms of a solution.