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Evaluating a Diversified Company's Corporate Strategy and Critiquing the Pluses

Question 81

Multiple Choice

Evaluating a diversified company's corporate strategy and critiquing the pluses and minuses of its business lineup involves


A) a SWOT analysis of each industry in which the firm has a business interest.
B) applying the cost-of-entry test, the better-off test, the profitability test, and the shareholder value test to each business and industry represented in the company's business portfolio.
C) evaluating the strategic fits and resource fits among the various sister businesses and deciding what priority to give each of the company's business units in allocating resources.
D) looking at each industry/business to determine how many profitable strategic groups that the company has diversified into.
E) determining how many of the business units are following focus strategies, differentiation strategies, best-cost provider strategies, and low-cost leadership strategies.

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