Checking a Diversified Company's Business Portfolio for the Competitive Advantage

Multiple Choice

Checking a diversified company's business portfolio for the competitive advantage potential of cross-business strategic fits does not involve ascertaining

A) the extent to which sister business units have value chain match-ups that offer opportunities to combine the performance of related value chain activities and reduce costs.
B) the extent to which sister business units have value chain match-ups that offer opportunities to transfer skills or technology or intellectual capital from one business to another.
C) the extent to which sister business units have opportunities to share use of a well-respected brand name.
D) the extent to which sister business units have value chain match-ups that offer opportunities to create new competitive capabilities or to leverage existing resources.
E) which business units are cash cows and which ones are cash hogs.