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Which of the Following Is the Most Unlikely Element of a Localized

Question 56

Multiple Choice

Which of the following is the most unlikely element of a localized multidomestic strategy?


A) Granting country managers fairly wide strategy-making lattitude
B) Plants scattered across many host countries, each producing product versions for local area markets
C) Marketing and distribution adapted to the buying habits, customs, and culture of each host country
D) Preference for local suppliers (use of some local suppliers may be mandated by host governments)
E) Selling direct to buyers (perhaps via the company's Web site) to avoid having to establish networks of wholesale/retail dealers in each country market

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