A Balanced Scorecard for Measuring Company Performance

Multiple Choice

A balanced scorecard for measuring company performance

A) entails putting equal emphasis on financial and strategic objectives.
B) entails putting balanced emphasis on profit and non-profit objectives.
C) prevents the drive for achieving financial objectives from overwhelming the pursuit of strategic objectives.
D) prevents the drive for achieving strategic objectives from overwhelming the pursuit of financial objectives.
E) entails creating a set of objectives that is "balanced" in the sense of including both financial and strategic objectives.