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Which of the Following Is NOT a Trend Affecting Marketing

Question 118

Multiple Choice

Which of the following is NOT a trend affecting marketing planning strategy in the area of Business and Organizational Customers?


A) Shift to NAICS.
B) Closer relationships and single sourcing.
C) ISO 9000.
D) Less e-commerce and supply chain management.
E) More use of JIT and EDI.

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