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    Exam 8: Elements of Product Planning for Goods and Services
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    A Product Is Best Described as
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A Product Is Best Described as

Question 294

Question 294

Multiple Choice

A product is best described as


A) a purely physical entity.
B) an image in the mind of the consumer.
C) a need-satisfying offering of a firm.
D) an intangible service.
E) the attractiveness of a package.

Correct Answer:

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