Multiple Choice
Why is brand rejection a big concern for service-oriented businesses?
A) Customers don't buy a brand unless its image is changed.
B) Target customers usually choose one brand over others.
C) It is hard to control the quality of service.
D) Copy-cats in the market that make the product obsolete.
E) Customers want a personal touch.
Correct Answer:
Verified
Correct Answer:
Verified
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