Which One of the Following Statements About Packaging Is TRUE

Multiple Choice

Which one of the following statements about packaging is TRUE?

A) Better packaging almost always increases total distribution cost.
B) A package should satisfy not only the needs of final consumers but also those of intermediaries.
C) A package doesn't have much promotion impact at retail stores.
D) A good package can aid in the promotion effort, but it's not as effective as advertising.
E) All of these statements about packaging are TRUE.