What Is Retailing

Multiple Choice

What is retailing?

A) It is the merchandising component of the retail mix.
B) It is the set of business activities that adds value to the products and services sold to consumers for their personal use.
C) It is the strategy retailers and vendors use to get products into the stores.
D) It is the process of offering products in smaller quantities for consumer consumption patterns.
E) It is the ability to offer enough variety in a store to encourage one-stop shopping.