Solved

Victoria's Secret,a Popular Retail Chain in Women's Lingerie and Perfume,designs

Question 57

Multiple Choice

Victoria's Secret,a popular retail chain in women's lingerie and perfume,designs the merchandise they sell,and then contracts with manufacturers to produce it exclusively for them.Victoria's Secret is practicing:


A) globalization
B) product-related marketing
C) vertical integration
D) horizontal integration
E) product diversification

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q52: The retail activity that is particularly important

Q53: A _ is a set of businesses

Q54: When the specialty store Hollister designs and

Q56: Since convenience of location is important in

Q58: A(n)_ is a set of firms that

Q59: Scrambled merchandising increases<br>A) vertical integration.<br>B) intertype competition.<br>C)

Q59: Retailing is one of the nation's largest

Q60: To compete effectively with the competition,JCPenney has

Q61: Grocers purchase pineapples from several different tropical

Q62: When considering the largest retailers worldwide,_ retailers