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Dillards Sells Godiva Chocolates and Coffees in Their Stores

Question 21

Multiple Choice

Dillards sells Godiva chocolates and coffees in their stores.By selling such products,Dillards is:


A) offering a good merchandise mix.
B) offering what the market demands.
C) offering deep product assortments.
D) practicing scrambled merchandising.
E) practicing intratype competition.

Correct Answer:

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