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    Retailing Management Study Set 1
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    Exam 3: Multichannel Retailing
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    A(n)_____ Is a Form of DRTV Advertisement That Is Typically
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A(n)_____ Is a Form of DRTV Advertisement That Is Typically

Question 18

Question 18

Multiple Choice

A(n) _____ is a form of DRTV advertisement that is typically 30 to 60 minutes long and mixes entertainment with product demonstrations.


A) sponsored film
B) documentary
C) podcast
D) widget
E) infomercial

Correct Answer:

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