When Developing the _____ for His Salon,Theo Decided to Obtain

Multiple Choice

When developing the _____ for his salon,Theo decided to obtain a long-term competitive advantage over other salons by offering longer hours,better prices,a well-trained staff,and a perm for half-price every Wednesday to attract customers.

A) selling concept
B) business cycle
C) retail strategy
D) focal point orientation
E) marketing concept