Digital Woodcrafters Inc

Multiple Choice

Digital Woodcrafters Inc. is a recently established online vendor that sells custom luxury products made from wood on automated lathes. Before opening for business, the company studied the problems that companies using a similar technology had experienced. Digital Woodcrafters was therefore able to avoid their costly mistakes. Digital Woodcrafters would be an example of a(n)

A) corporate entrepreneur.
B) product champion.
C) executive champion.
D) intrapreneur.
E) technology follower.