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Peppy Pizza Plans to Open Five New Stores Before 2015

Question 61

Multiple Choice

Peppy Pizza plans to open five new stores before 2015. However, if the economy does not improve and if consumer confidence does not rise as hoped, it might open just two stores. This backup plan is an example of a


A) dominant plan.
B) single-use plan.
C) contingency plan.
D) standing plan.
E) tactical plan.

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