Seagram's of North America Provides Its Resellers with Elaborate Point-Of-Purchase

Multiple Choice

Seagram's of North America provides its resellers with elaborate point-of-purchase displays to encourage resellers to stock and promote the distillery's products. In this example, Seagram's is using a:

A) penetration strategy.
B) diversification strategy.
C) divestiture strategy.
D) push strategy.
E) pull strategy.