Jami Sells Construction Equipment

Multiple Choice

Jami sells construction equipment. Whenever she calls on her building contractor customers, she asks whether they are having any problems. In doing so, Jami is addressing which of the following core aspects of marketing?

A) Satisfying customer needs and wants
B) The exchange function of marketing
C) Product, place, promotion, and price decisions
D) Decisions about the setting in which marketing takes place
E) Creating value