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    Basic Marketing Research Study Set 2
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    Exam 1: The Role of Marketing Research
  5. Question
    The Function That Links the Consumer to the Organization Through
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The Function That Links the Consumer to the Organization Through

Question 18

Question 18

Multiple Choice

The function that links the consumer to the organization through information is


A) Advertising.
B) Promotion.
C) Marketing research.
D) Computer systems.
E) The sales department.

Correct Answer:

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