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    Business
  3. Study Set
    New Products Management
  4. Exam
    Exam 17: Implementation of the Strategic Plan
  5. Question
    Typically,the Copy Strategy Statement Should Be Written by _____
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Typically,the Copy Strategy Statement Should Be Written by _____

Question 28

Question 28

Multiple Choice

Typically,the copy strategy statement should be written by _____.


A) the finance manager
B) the product development / launch team
C) the CEO
D) copywriters

Correct Answer:

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