Multiple Choice
Innovative Installers
Innovative Installers provides a variety of services related to office space and relocations including installation services. Innovative Installers is owned and operated by Mierzett Evans and his sister Glenda Heldris. The company uses a variety of marketing methods including a Web site, cold calls, and direct mail. Evans and Heldris believe the company could better communicate with potential customers who may not know of the company's existence.
-The siblings use the corporate Web site to inform potential customers about the services their company offers.The Web address is included in all of the company's advertising.In other words,Evans and Heldris are using:
A) e-prospecting.
B) direct communication.
C) direct sales.
D) Internet dialoguing.
E) cold sales.
Correct Answer:

Verified
Correct Answer:
Verified
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