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    Business
  3. Study Set
    Strategic Management
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    Exam 5: Competitive Advantage, Firm Performance, and Business Models
  5. Question
    ________ Denotes the Dollar Amount a Consumer Would Attach to a Good
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________ Denotes the Dollar Amount a Consumer Would Attach to a Good

Question 66

Question 66

Multiple Choice

________ denotes the dollar amount a consumer would attach to a good or service.


A) Utility
B) Value
C) Consumer surplus
D) Economic contribution

Correct Answer:

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