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    Strategic Management Study Set 2
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    Exam 5: Business-Level Strategy: Creating Andsustaining Competitive Advantages
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    Which of the Following Methods of Implementing a Differentiation Strategy
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Which of the Following Methods of Implementing a Differentiation Strategy

Question 68

Question 68

Multiple Choice

Which of the following methods of implementing a differentiation strategy has been greatly enhanced because of Internet technologies?


A) celebrity endorsements
B) prestige packaging
C) mass customization
D) exceptional service

Correct Answer:

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