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When There Is a Chasm Between the Early Adopters and the Early

Question 33

Multiple Choice

When there is a chasm between the early adopters and the early majority is a firm's product diffusion curve


A) the firm must reduce its production capacity.
B) the firm focuses on improving its efficiency to target the mass market.
C) the early majority market is saturated.
D) the product requires additional R&D.

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