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    Strategic Management
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    Exam 7: Long-Term Objectives and Strategies
  5. Question
    Striving to Create and Market Unique Products for Varied Customer
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Striving to Create and Market Unique Products for Varied Customer

Question 70

Question 70

Multiple Choice

Striving to create and market unique products for varied customer groups is called:


A) Cost leadership
B) Differentiation
C) Focus
D) Concentrated growth

Correct Answer:

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