Multiple Choice
All of the following are examples of internal secondary data EXCEPT:
A) Nielsen ratings reports for Ontario purchased by an organization.
B) an organization's income statement and balance sheet for 2001.
C) customer lists generated by an organization's marketing information system.
D) studies conducted three years ago by the firm's market research department.
Correct Answer:

Verified
Correct Answer:
Verified
Q26: A marketer is offering free samples of
Q27: Neuromarketing measures brain activity using either probes
Q28: As a marketer for Whirlpool,you have access
Q29: Observing people and asking them questions are
Q30: Which survey is most expensive because of
Q32: By using social media to focus on
Q33: The National Health Interview Survey is conducted
Q34: The type of question you are answering
Q35: While attempting to organize a class party,which
Q36: A general rule of thumb among marketing