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Harper Is a Sales Rep for an Eyeglass Company

Question 137

Multiple Choice

Harper is a sales rep for an eyeglass company. The company is always on the cutting edge of trendy designs. In her job, she frequently relies on the marketing department to provide her with information and materials. When using customer satisfaction to judge the success of their company, Harper's managers should:


A) ignore Harper's satisfaction, since she is an employee rather than a customer.
B) take Harper's satisfaction into account, because customers can be internal as well as external.
C) consider Harper's satisfaction, but place less emphasis on it than on the satisfaction of a stockholder, since she is an external customer.
D) consider Harper's satisfaction only if she has worked in the same job for at least two years.

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