Which of the Following Is a Weakness Associated with BCG

Multiple Choice

Which of the following is a weakness associated with BCG matrix?

A) Treating market growth rate as a proxy for market attractiveness, and market share as an indicator of competitive strength is over-simplistic.
B) The matrix ignores interdependencies between products
C) The matrix was based upon cash flow but perhaps profitability (e.g. return on investment) is a better criterion for allocating resources
D) All of the above are weakness attributed to the BCG matrix