Customer Measures on the Balanced Scorecard Should Be A)yes No No Yes
B)no Yes Yes No
C)no Yes

Multiple Choice

Customer measures on the balanced scorecard should be
$\begin{array}{ll}\underline{\text { Internal}} & \underline{\text { External}}&\underline{\text { Monetary}}&\underline{\text { Non-monetary}} \\\end{array}$

A) yes no no yes
B) no yes yes no
C) no yes no yes
D) yes yes yes yes