Multiple Choice
The information needed for the implementation phase of the strategic marketing process includes: (1) __________, (2) organizational charts, and (3) marketing research reports.
A) a time-based agenda and an action item list
B) positioning studies
C) market-product grids with target segments and product groupings
D) detailed plans to execute the marketing program
E) projected future sales, expenses, and profits
Correct Answer:
Verified
Correct Answer:
Verified
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