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An Action Item List Is an Aid to Implement a Marketing

Question 138

Multiple Choice

An action item list is an aid to implement a marketing plan that consists of four columns: (1) __________, (2) the person responsible for completing the task, (3) the date to finish the task, and (4) what is to be delivered.


A) the task
B) the budget
C) the product or service
D) the points of difference
E) the promotional message

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