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Cross-Channel Consumers Who Are Motivated by Price, Avoiding Shipping Costs

Question 106

Multiple Choice

Cross-channel consumers who are motivated by price, avoiding shipping costs, immediate possession of a product, and easier returns are considered


A) multichannel searchers.
B) webroomers.
C) showrooming shoppers.
D) alternate shoppers.
E) to be challenging for multichannel retailers.

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