The Principal Difference Between the Two Major Types of Websites

Multiple Choice

The principal difference between the two major types of websites is that promotional websites are designed to __________ while transactional websites __________.

A) create portals; act as bots
B) convert online browsers into online buyers; promote a company's products and services
C) provide information about a company; move consumers closer to a purchase
D) move consumers closer to a purchase; provide information about a company
E) advertise and promote; convert online browsers into a buyer